it's not a diet
it's a way of life
THIS BS WORKS!
Let's take the cravings, workout dread and confusion out of losing weight!
Raise your hand if you would love to lose a few pounds or lose fat but you literally have no idea where to start, dread feeling like you're on a diet or feel like you don't have the time or energy to figure it all out.
What if you could…
Lose the stubborn weight that hasn’t budged- and finally understand why it’s been so hard to lose
Stop guessing what to eat and how to work out, and instead follow a plan built specifically for your body
See results without feeling restricted, constantly hungry, or like your life has to revolve around dieting
Feel strong, energized, and confident again - without giving up the life you love
With BS Coaching, this isn’t about another plan.
It’s about finally having a clear, personalized strategy that works for you.
Using a combination of nutrition, strength training, lifestyle habits, and deeper insight through blood work, hormones, and metabolic health, I help you understand exactly what your body needs to lose fat and build muscle in midlife.
No extremes. No guessing. No starting over.
You’ll be guided through a proven process that not only gets results—but teaches you how to maintain them while still living your life.
With ongoing support, accountability, and a true partnership, you won’t just see progress…
You’ll understand how to keep it.
This is how you stop spinning your wheels
…and start seeing results that actually last.
Start Your Journey
3 Pillar Approach
BS Coaching follows a proven 3-phase method designed to help you stop guessing, start seeing results, and build a body you feel confident in for life.
This is not a generic program or a one-size-fits-all plan.
This is a personalized, data-driven approach that takes into account your metabolism, your lifestyle, and what your body actually needs—especially in midlife.
PHASE 1: DECODE YOUR BODY
This is where everything changes.
Instead of guessing what might work, we take a deeper look at what’s actually going on in your body.
Using tools like blood work, lifestyle analysis, and your personal history with nutrition and fitness, we identify what may be holding you back—from slow metabolism and low energy to stubborn fat that won’t budge.
You’ll finally understand why things haven’t worked in the past… even when you’ve been doing everything “right.”
This phase gives you clarity, direction, and a plan built specifically for you.
PHASE 2: REBUILD YOUR METABOLISM
Now we implement a strategy that is tailored to your body and your life.
This includes personalized nutrition, strength training to build muscle and support metabolism, and targeted support where needed—including supplements or peptides when appropriate.
No extremes. No restriction. No burnout.
Instead, we focus on creating a body that responds again.
You’ll start to notice fat loss, more energy, less bloat, and a stronger, more confident version of yourself emerging—without feeling like your life has to revolve around dieting or workouts.
PHASE 3: OWN YOUR RESULTS
This is where your results become your lifestyle.
We focus on consistency over perfection and help you navigate real life—busy schedules, weekends, travel, and everything in between—without losing progress.
Through daily accountability, weekly check-ins, and ongoing support, we make sure you continue moving forward with confidence.
You won’t just lose weight.
You’ll become someone who understands her body, knows what works for her, and no longer feels stuck, frustrated, or starting over.
This isn’t about chasing another plan.
It’s about finally having a clear path, real answers, and the support to follow through—so you can feel strong, confident, and in control of your body for the long term.!
areas of focus
With BS Coaching, we take a clear, honest look at your current habits to understand how your body is actually functioning. We assess how your nutrition, movement, sleep, and stress are impacting your metabolism, energy, and ability to lose fat—so we can stop guessing and start making strategic changes that work. This isn’t about following a generic plan. It’s about understanding where you are, what’s been holding you back, and building a personalized approach based on what your body actually needs. I’ll help you cut through the noise, stay accountable, and move forward with clarity—so you can finally see results that last.
nutrition
Have you tried to lose weight with different diets and systems without seeing results or maintaining results? I do more than hand you a meal plan and ask you to follow it. Instead, I educate you to understand your macros and BMR, the reasons certain foods may work better for you than others, why your mind may be its worst enemy and action steps you can take to lose weight and keep it off without fad diets and restrictive eating..
movement
Are you looking to live a healthier lifestyle but have a hard time finding a fitness program or routine that you enjoy? Is losing weight and building muscle part of your health goals but you can't seem to motivate to get MOVING or just don't know what to DO? Spark Wellness will teach you why movement is so important to help you reach your goals and will give you tips and a plan for what to do to speed up your metabolism, build muscle and increase your endurance.
stress reduction
If only relaxing was easy. Relaxing takes practice and there are tools to help you reduce overall stress as well as calm yourself in the moment. If your days are filled with too much stress, losing weight becomes difficult and you may find yourself eating when you aren't physically hungry. I can provide tips to help you identify the sources of your stress and methods to mitigate its impact on your daily life.
sleep
Many people do not recognize the significant impact that sleep has on their health. Weight loss is hugely impacted by sleep as is stress, mental clarity and muscle growth. There are strategies to learn and habits to create to maximize your sleep and therefore improve your overall health.
your coach
becca shaw
Certified personal trainer and nutrition coach
After years in corporate marketing, I stepped away to build a business centered around what I’m truly passionate about—helping women feel strong, confident, and in control of their bodies.
As a mom of two, I wanted more time with my kids, but I also wanted to create something meaningful. I started my personal training business in 2017 and quickly realized that workouts alone weren’t enough—especially for women in midlife.
Through years of coaching, I saw the same pattern: women doing everything “right” and still not seeing results.
That’s when my approach evolved.
Today, I combine personal training and nutrition coaching with advanced education in blood work analysis, women’s hormones, and peptide therapy to create a fully personalized, data-driven experience.
Because in midlife, there is no one-size-fits-all solution.
I help women lose fat, build muscle, and feel better by understanding what their body actually needs—so they can stop guessing and start seeing results that last.
Customized App
A simple app featuring a daily calendar that outlines your daily and weekly focus areas. Your workout, meal plan, habits and check ins remind you of your to do list each day.
Success stories
Don't just take my word for it.
Read the wonderful stories of growth from my clients.
